Articles Gifting

5 Ways An Employee Gifting Program Drives Business Results

Employee gifting programs are more than just a gesture of goodwill; they’re strategic tools that can significantly impact your business’s bottom line. By fostering a culture of appreciation, improving employee engagement, and enhancing company loyalty, a well-implemented gifting program can deliver measurable results. Here’s how:

1. Boost Employee Engagement and Productivity

Engaged employees are more productive, and an effective way to enhance engagement is through a thoughtful gifting program. When employees feel valued, their commitment to their work and the organization increases. According to a Gallup study, companies with high employee engagement are 21% more profitable.

Ways to Implement

  • Personalized Gifts: Tailor gifts to employees’ preferences and interests.
  • Regular Recognition: Celebrate achievements and milestones frequently.

Explore our Employee Onboarding Kits for a great start.

2. Enhance Employee Retention

Employee turnover is costly. A robust gifting program can help reduce turnover by making employees feel appreciated and valued. According to SHRM, the average cost to hire an employee is $4,129, while the average cost to lose an employee can be up to 33% of their annual salary.

Ways to Implement

  • Milestone Celebrations: Recognize work anniversaries and significant personal milestones.
  • Customized Rewards: Utilize our Redemption Technology to let employees choose their rewards.

3. Strengthen Company Culture

A strong company culture is a competitive advantage. It attracts top talent, fosters collaboration, and drives business results. Implementing a gifting program that aligns with your company’s values can reinforce this culture.

Ways to Implement

  • Consistent Gifting: Regularly send gifts that reflect the company’s values and mission.
  • Inclusive Practices: Ensure all employees feel included and recognized.

Learn more about creating a vibrant culture with our Employee Culture solutions.

4. Increase Employee Motivation

Motivated employees are key to driving business success. Gifting programs can serve as powerful incentives, encouraging employees to exceed their performance goals and contribute more effectively to the company’s objectives.

Ways to Implement

  • Achievement Rewards: Recognize and reward employees for meeting or exceeding performance targets.
  • Team Incentives: Foster team spirit and collaboration by rewarding collective achievements.

Explore our Sales Incentives and Rewards for more ideas.

5. Enhance Recruitment Efforts

A well-known and appreciated employee gifting program can serve as a unique selling point during recruitment. Potential employees are attracted to companies that go the extra mile to appreciate and reward their staff.

Ways to Implement

  • Highlight Gifting Program: Feature your gifting program in job descriptions and recruitment materials.
  • Onboarding Gifts: Make a strong first impression with our Employee Onboarding Kits.

Conclusion

An employee gifting program is more than just a perk; it’s a strategic investment in your business’s success. From boosting engagement and retention to enhancing culture and motivation, the benefits are extensive and impactful. By leveraging a platform like Givenly, you can streamline your gifting process and ensure that your gifts make a lasting impression.

For more insights and advice on implementing effective gifting strategies, check out our Articles and Advice section.